Changing technologies and work practices have highlighted the need for archivists to influence "front-end" records creation and management to ensure the right records are made and kept. To ensure good recordmaking, the front end engagement needs to be seen to support major business drivers. In the age of the information society and e-government, talking about maximising returns on investment in information assets is more likely to be received favourably than talking about good recordkeeping. Unless we start talking their language, key investment decisions affecting the recordkeeping capabilities of government will continue to be made in ignorance of good information management strategies and practices. This presentation describes approaches taken in Australian and the United Kingdom to position archival institutions as leaders in government information management - a paradigm shift that emphasises the importance of records as a vital and integral component of "joined up" government information management, interoperability, accountability and citizen-focused service delivery.